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exhibition's Introduction

EXHIBITION E-COMMERCE STORE

Project Statement and Project Proposal

Team 7

Nolan Schneider, Garrett Smeall, Dylan Burton, Robin Suda

February 19th 2020

Abstract

Amazon takes a huge portion of the ecommerce market share because of their superior technologies but we plan to create a new website that will compete directly with Amazon. To compete we plan to implement similar technologies as Amazon, plus technologies not offered by any other e-commerce store. Firstly, our user interface will be easy to use and offer many functions for the best experience. The advanced checkout system will let you save paying information, get Reward points and even allow promo codes. Any seller will be allowed to sell items, items can be added with detailed descriptions and photos. On top of all that customers can compare products from our site, to similar products on other sites, so they know they are getting the best deal.

Description

Few E-commerce stores are competitive with Amazon, making Amazon as close as a company can get to a monopoly. Amazon has such a hold on this market because of their large range of products, company and individual seller system, easy to user interface, and a seamless checkout and pay systems. Amazon is the best at what they do, and our solution is to do it even better! Our goal is to directly compete with Amazon by having equal or higher in quality for the following capabilities offered by Amazon; range in products, checkout and pay systems, company and individual seller system, and the user interface. In addition we plan to implement functionalities that are not currently offered by Amazon or its few competitors. Firstly, a functionality to compare the product that is selling on our site to the same product that is selling on another site, allowing the customer to ensure they are getting the best price across all E-commerce stores. We also plan to implement a system that monitors how much the seller can place in the description area, as well as track if the description of the item makes logical sense. A huge flaw on many E-commerce stores is that they are typically unfiltered, much like the steam store that allows anyone to place their software on the store. We would be like the Epic Games Store, which is monitored to ensure everything placed on their site is secure. The user interface is one of the most important aspects of a website, when designing our website we will keep this in mind. Powered by the REACT framework we plan to implement a state of the art user interface, that few competitors can even compare. The website will be split in a navigation section and a store section.The navigation section is independent from the store sections. From the navigation section you can access your cart, order history, log in/out, etc. The store section is where you browse the products. The search function will be accessible from most of the site, as it’s the easiest way to find a product. When searching the site our systems will handle autocomplete and predict what the customers are searching for based on your previous search history. Each product will be categorized so customers can browse through categories and subcategories to find exactly what they are looking for. Each product will be displayed in a grid pattern. When an individual product is selected, the site will open a new view that gives detailed information about that product. From there it can be added to the cart and or continue searching. The company and individual selling system is a two-way selling service directed at giving customers the best deals. The company can sell its own items and expand it’s inventory as demand increases. The other way we sell items is through users putting their own products on our site to sell. These users can be businesses putting their own merchandise for sale on our site or individuals trying to sell used goods. We will take a certain percentage of each sale on the website. This will be the main way we will make money. This selling system is scalable so we will be able to start off with a small inventory and market, and be able to grow. The checkout/pay system will be an easy to use service that follows the model that most ecommerce businesses follow. The customer can either be a first time customer which will be referred to as a guest, or a repeat customer where we store their information such as name, shipping address, billing address, email address, and credit/debit card information. To encourage customers to create an account, we can offer them the ability to not enter their information everytime they make a purchase and possibly offer a reward system for non guest accounts. After the customer logs into their account they will be able to shop on our website. This uses the cart system which allows customers to put as much as they want in the cart and when they are finally ready to make purchase the items that are in their account they can click on their cart and go to the checkout phase. This phase will review everything that is currently in their cart and from there the customer can delete items or add more. This phase also includes the payment which customers can choose which card they want to put their purchase on and if they want to add any promo or coupon codes. After the customer clicks checkout they will be redirected to a new page that acts as a sort of a receipt for the customer. The receipt will contain all the items purchased and the date they should be received, along with the payment method and any other information that could be important. The comparison system will be able to check other ecommerce websites such as Amazon and compare prices of items that our site carries in order to offer our customers a better price than other businesses. Our website will check these sites regularly and update our prices in to price match our competitors and offer our customers the best price possible. This system will be helpful to our customers so they know they are always getting the best price on our website. It will also be beneficial to us so that we do not need to continually update prices and markdown items. For the people that are selling things on our website they will be able to set the price of their product. If it is a used item our comparison system will not update the price of that item and instead rely on the seller to set the price.

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