arvada13 / marketing-manager

Marketing Manager is a tool for ecommerce platforms to deeply integrate with most advertising platforms.

Marketing Manager

Marketing Manager is a set of tools to help companies who would like to advertise (ecommerce stores, brands, app developers, etc) use common advertising platforms. The goal is for most ecommerce and other platforms to have a Marketing Manager plugin available, so that setup, configuration, and maintenance is as straightforward as possible.

Features

The following are the high level features of Marketing Manager:

• Seamless publishing of product inventory into ad creative platforms
• Integrate with Open Identifier for user ID mapping and retargeting purposes
• Integrate with product pages for audience segmentation
• Segment the visitor on how far "down the funnel" they are
• Simple conversion tracking
• Summary reporting on sales activity

Integrations

In general, Marketing Manager is built with deep integration into ecommerce platforms. Here are the integrations that are available:

• Magento
• Manual