Refer to the data source Marketing_Customer_Analysis.csv for this lab
- Using Power Query, transform the "Effective_to_date" column to the date format MM/DD/YYYY and convert "Total_claim_amount" to currency with 2 decimal places.
- Plot a bar chart showing the following aggregations by gender. (Keep same colors for each gender on all charts)
- Average Monthly Premium
- Sum of Total Claim amount
- Number of open policies
- Using an appropriate chart show which policy type has the largest number of open complaints and filter this by marriage status.
- Use maps to show which states have generated the most revenue. Highlight number of clients in these states on the tool tip and use response as a filter.
- Use a Treemap to show the number of clients in each education level and filter to clients with college degrees
- Use tables to show the:
- Sales Channel by average Lifetime_values
- Marital status by number of policies
- Now let's analyze these tables further by creating the following crosstabs (Matrix):
- Sales Channel by Average lifetime value and number of clients per sales channel
- Marital status with number policies open by gender