Comments (10)
good questions but no related open datasets
from rtb-papers.
It's an interesting question, but to some extent I think it is still a "sequential CTR predication" problem. I think you can search with keyword CTR + RNN.
from rtb-papers.
You may read this paper:
Managing Risk of Bidding in Display Advertising by Haifeng Zhang et al. WSDM 2017.
from rtb-papers.
Outbrain's Kaggle competition could be interesting in this regard: https://www.kaggle.com/c/outbrain-click-prediction. They show multiple recommendations (stories not ads) to a user on the same page and one has to sort the recommendations by click likelihood. Obviously, the CTR of one item is influenced by the other items in consideration. Some participants came up with features and models to use this information. @wjbianjason The dataset could be interesting for you, but also the approaches published by the kagglers.
from rtb-papers.
Last answer remind me of a SIGIR 17 paper (Evaluating Web Search with a Bejeweled Player Model)
from rtb-papers.
@IPL thanks for your answer, but i don't think it is a sequential problem. because in this situation, all the items are displayed at the same time.
from rtb-papers.
@rk2900 thanks, i'll read it
from rtb-papers.
@wsteitz thanks for your detailed answer, I‘ll follow the competition and study the participants' methods
from rtb-papers.
@yufengwhy thanks, i'll read it, If i get some gain, I'll write here
from rtb-papers.
good topic
from rtb-papers.
Related Issues (8)
- Proposal of Web-Scale Bayesian CTR Predictor paper by Microsoft HOT 1
- Managing Risk of Bidding in Display Advertising HOT 1
- new paper found HOT 1
- paper about reserve price HOT 1
- paper on conversion optimization HOT 1
- Great Idea & Thanks HOT 1
- Do you know any implementation of the algorithm proposed in "Using Co-Visitation Networks For Classifying Non-Intentional Traffic" HOT 5
Recommend Projects
-
React
A declarative, efficient, and flexible JavaScript library for building user interfaces.
-
Vue.js
🖖 Vue.js is a progressive, incrementally-adoptable JavaScript framework for building UI on the web.
-
Typescript
TypeScript is a superset of JavaScript that compiles to clean JavaScript output.
-
TensorFlow
An Open Source Machine Learning Framework for Everyone
-
Django
The Web framework for perfectionists with deadlines.
-
Laravel
A PHP framework for web artisans
-
D3
Bring data to life with SVG, Canvas and HTML. 📊📈🎉
-
Recommend Topics
-
javascript
JavaScript (JS) is a lightweight interpreted programming language with first-class functions.
-
web
Some thing interesting about web. New door for the world.
-
server
A server is a program made to process requests and deliver data to clients.
-
Machine learning
Machine learning is a way of modeling and interpreting data that allows a piece of software to respond intelligently.
-
Visualization
Some thing interesting about visualization, use data art
-
Game
Some thing interesting about game, make everyone happy.
Recommend Org
-
Facebook
We are working to build community through open source technology. NB: members must have two-factor auth.
-
Microsoft
Open source projects and samples from Microsoft.
-
Google
Google ❤️ Open Source for everyone.
-
Alibaba
Alibaba Open Source for everyone
-
D3
Data-Driven Documents codes.
-
Tencent
China tencent open source team.
from rtb-papers.