Branding Poole about prose

[gundersen]

Random, but is "Poole" the final name? Anyone worried about google-ability of that? Bringing in brand master @tmcw.

As for the larger question @dhcole brings up I need to think about this more, not so much in making it it's own brand and domain, I agree with that, but on where best to tie this back to - DevSeed v MapBox and what brand will make the most sense to be backing this. I am leaning towards MapBox, only because all branding energy is going right into MapBox right now and having this be a product that the MapBox team releases will just be cool and I don't have a sense of what the larger DevSeed brand will look like in a year. But I have not really thought about this. Good to be flagging this now.

[lxbarth]

Not 100% sold on Poole. It's pretty good though, certainly the best we got so far.

Either way, now is still a great time to change the name. Ideas? Tom?

[michael]

As far as I'm concerned.. the longer I'm using the term.. the more I like it. :)

Also I think we shouldn't do too much product-oriented branding, in order to ensure developers fully trust Poole as a generic tool that leverages the full potential of Jekyll based site building and maintenance. If people like it and use it, the'll find out who's behind anyways.

[gundersen]

we shouldn't do too much product-oriented branding, in order to ensure developers fully trust Poole as a generic tool that leverages the full potential of Jekyll based site building

100% agree

[michael]

Closing.