Expanded of mall definitions. about venue-taxonomy

[jayshao]

I am not entirely sure this makes sense. A "Super/Regional Shopping Center" seems like it's exceptional, and fairly well-known. E.g. their audience counts will be way higher, and they're more likely to be "asked for by name". This feels a little like sorting by "small, medium, large" - do we think buyers are likely to block or target by category only small/large? If they are targeting large, I would expect you'd see other approaches than venue categorization - e.g. the equivalent of a site-list, or geo-fences or the like. This seems to complicate the taxonomy for a small number of edge-cases

Strip Mall does seem like it might be interesting pulling out if buyers perception is different of the experience there vs. a... "mall mall?" Indoor/Pedestrian mall I suppose?

"Themed Center" seems... interesting - though I would think buyers would be more interested in what the theme was :) and that might be best handled by having something like "shop" under other categories like we do for Airports for instance - which while in many ways they resemble shopping malls, have a strong theme tying them together and influencing shoppers context and frame of reference

[bruno8g]

I also feel splitting by size of a mall adds little value.
Are Strip Mall screens outside, if front of the mall? This might be different and could be a grand child.

[jayshao]

I'm going to mark this as closed - though open to re-open if others feel this is worthwhile putting in the venue taxonomy (vs. assuming people will pull in other data)